Storytelling
Storytelling research and design, with and for the leisure, tourism and hospitality industry.
Leisure and Tourism Experiences
Measurement and design of leisure and tourism experiences and their impacts.
Sustainability Transitions
Speeding up a societal sustainability transition through stimulating the emergence of a socioeconomic system.
Creative and Entertainment Games
Content, creation, and cultural context of artistic/entertainment video games.
Smart Cities and Logistics
The role and place of city logistics innovations in transition towards smarter and sustainable cities.
Sustainability, Tourism and Transport
The mitigation of tourism and transport impacts on the environment.
Urban Mobility Planning
Research on the interaction between the built environment and mobility.
Digital Media Concepts
Creating and testing new immersive media strategies and content (VR, AR, MR).
Digital Transformation in Cultural Tourism
This professorship investigates the application of digital realities within the realm of cultural tourism.
Leisure in a Social Context
This professorship seeks to address the role that leisure and events play in addressing the challenges of diversity and inclusion within urban environments.
Applied Data Science and Artificial Intelligence
This professorship is designed to inspire, educate, and research a balanced approach to adopting AI within the BUas community.